Why Cross-Selling in Self-Tour Platforms Breaks More Than the Buyer Journey

Did you know your self-tour platform shows other builders’ listings directly next to yours?

You spend time, budget, and strategy getting buyers into your ecosystem. But if your self-tour vendor opens the door to competing builders, you could be handing off your hard-earned leads to someone else’s sales team.

UTour keeps your leads where they belong: with you.

While some platforms promote competitor listings during the self-tour scheduling process, UTour delivers a clean, branded experience that keeps your buyers focused and your brand protected.

Here’s what that means for your team:

• Faster wins – Builders using UTour sell homes 20% faster on average thanks to frictionless, on-demand access.
• Direct connections – 72% of UTour self-tourers aren’t working with an agent, giving you commission-free leads.
• Tech teamwork – UTour integrates seamlessly with your tech stack.
• Brand control – Your logo. Your listings. Your experience. All delivered through a no-download, fully branded interface that keeps buyers focused on what matters—your homes.

No intercepted leads. No rival listings. Just the sale.

UTour. Designed to promote you—and only you. Schedule your demo and start revolutionizing your model home touring experience today.