Learn marketing strategies to help close more mortgage loans with builders
Why should mortgage lenders market themselves to homebuilders? For starters, resale inventory is still dramatically low, and builders are the future of increased supply. Currently, new construction homes make up 35% of the total inventory of active listings. Many builder loan officers close 10 or more loans per month. Learn more from Zonda’s Nicolette Chapman, vice president of national sales, as she unpacks this and more in the replay for the Marketing to Builders 101 webinar. Watch the recording below to learn the five essential things you need to know to help you market to builders, including:
The current builder market landscape
How to discover the right builders to target your area
Prospecting strategies: turn-down vs preferred lender
The power of proprietary
The importance of knowing where you are in order to get where you want to be
Find quality builder leads and opportunities. Zonda MortgagePro offers the most comprehensive builder closing and future supply data. With MortgagePro you can:
Quickly gather new builder leads by analyzing preferred lender capture rates.
Identify builders with a large pipeline of new home developments for future loan originations.
Quickly identify the decision-makers of targeted builders.