In the latest episode of Livabl Launch, host Matthew Slutsky sits down with one of the most influential figures in Canadian real estate—Hugh Heron, founder and president of Heathwood Homes. With over 40 years of experience, more than 20,000 homes built, and leadership roles spanning the Ontario New Home Warranty Program, the Ontario Home Builders Association, and more, Hugh has helped shape the very foundation of the housing market.
This conversation goes far beyond bricks and mortar. Hugh shares why, despite current market challenges, right now is an exceptional time to buy a home. He pulls from decades of industry experience—navigating sky-high interest rates, shifting government policies, and evolving buyer expectations—to explain how today’s market presents rare opportunities for savvy buyers.
The discussion covers:
- Why new homes often outshine resales in value, protection, and peace of mind
- The urgent need for leadership and collaboration between government and the building industry
- How putting the customer first remains the cornerstone of long-term success
- Lessons from past market cycles that can guide buyers and builders today
- What really makes a community livable, from green spaces to thoughtful design
Packed with candid stories, industry insights, and timeless advice—including the importance of simply getting into the market—this episode is a must-listen for first-time buyers, seasoned investors, and anyone trying to understand where housing is headed.
Listen to the full episode now to hear Hugh’s unfiltered take on the market, his vision for the future of homebuilding, and why the best time to buy might just be today.