As Vice President of Marketing, Lillian manages the strategic focus for the corporate marketing team at Zonda to ensure all brand components tell a cohesive narrative. In collaboration with sales, product, and design teams, she manages the customer journey through acquisition, developing event and digital marketing strategies, across the funnel to conversion, producing product marketing content that drive loyalty and retention.
With more than 10 years of digital and strategic marketing experience, Lillian is obsessed with innovative ways of creating and capturing effective content. No matter what hat she’s wearing, she constantly empowers organizations and thought leaders to differentiate themselves and drive measurable results through game-changing content. Prior to this role, Lillian managed regional marketing efforts for Compass and national sports-marketing campaigns for clients like the NFL, NBA, NHL, and NCAA at Ticketmaster. Lillian received her a B.A. in technical writing and communications from York University in Toronto, Canada.