Enhance your marketing strategy with Enterprise 5.5

As we continue to improve the Enterprise platform, we’re excited to introduce Enterprise 5.5!

This latest update brings a suite of powerful new features that provides even more control, deeper insights, and greater flexibility for our clients looking to stay ahead of the curve. Here’s a closer look at what’s new in Enterprise 5.5:

1. Customer and Zonda Boundaries
   

   Define your market areas using custom geospatial files that align with your organization’s unique divisions, submarkets, territories, or regions. Drill down into specific areas within larger markets to fine-tune strategies, adjust land or projects, and identify opportunities for future expansion.

2. 20 Years of History for Table Exports
   Export up to 20 years of historical subdivision, closing, and ownership data to Excel for comprehensive analysis. Use this extensive data to identify long-term market cycles, anticipate shifts, and make informed decisions based on historical trends.
3. Select All for Community
   

   Quickly locate all subdivisions associated with a specific community name. Streamline your view of community lot supply and performance metrics, enhancing your ability to assess project viability and market potential at-a-glance.

4. Historical Builder Lot Summary
   Analyze subdivision data by builder, lot size, and historical quarter to gain clarity on lot supply and project performance. Organize scattered builder lots by width within sections to better understand market dynamics and identify areas for growth.
5. Pan Zoom to Lat/Lon
   
   Navigate to precise land locations using latitude and longitude coordinates from external sources. This feature is essential for locating undeveloped land without physical addresses, making it easier to transition between Zonda satellite views and other applications like Enterprise for iPad.
6. Total and Occupied Units in Historical Homebuilding Activity
   Track the progress of subdivision development through its life’s cycle by understanding total units upon build out and occupied units that indicate existing households within the subdivision. Use this information to gauge future supply and understand market saturation, guiding your decisions on land acquisition and development.
7. Lender Name to Existing Closings
   Identify closings linked to specific lenders to uncover patterns in lender volume, housing characteristics, and builder relationships. Use this information to strengthen partnerships and explore new business opportunities with key lending players.

Additional Features Coming Soon to Enterprise

1. History Selection for Data Summaries
   Create custom summary reports from a selected historical range to gain insights into market trends and cycles. Use these quick, pre-formatted views to analyze market timing and assess potential future shifts effectively.
2. Custom Segmentation for Lot and Price Segmentation
   Customize reports based on price and lot size brackets to analyze market performance for specific product types. Gain insights into how different segments are performing to identify opportunities for new developments or adjustments to existing projects.
3. Sale Date Range for Deed Closings Data Summary
   Evaluate builder rankings based on deed data within a specific date range. This data-driven approach reveals changes in builder volume and strategies over time, helping you track competitor movements and adjust your plans accordingly.

Unlock the Full Potential of Enterprise 5.5

With these enhancements, Enterprise 5.5 is more powerful than ever, offering you the tools to explore new opportunities, make data-driven decisions, and stay ahead in a competitive market. We invite you to start leveraging these new features today to enhance your market strategies and insights.

For a full overview of the new capabilities and to get started, please contact your Customer Success Manager or simply log into your Enterprise account now. Not yet an Enterprise customer? Schedule a demo with a Zonda team member today.

Learn more